In this post, we will look at how you can integrate Google My Business with Google Sheets and automatically save customer reviews and ratings for your business in your Google Sheets spreadsheet.
This automation requires a one-time setup, for which we will use Pabbly Connect.
To begin with, we’ll establish a connection between Google My Business and Pabbly Connect to retrieve reviews and ratings. Then, we’ll set up a link between Pabbly Connect and Google Sheets to save the acquired reviews and ratings.
Steps to Automatically Save Google My Business Reviews in Google Sheets
1. Sign In / Sign Up to Pabbly Connect and Create a Workflow
2. Setup Google My Business as the Action App to Gather Reviews
3. Setup Google Sheets as the Action App to Save Reviews
Step 1:- Sign In / Sign Up to Pabbly Connect and Create a Workflow
A. Sign In / Sign Up
To begin this process, visit Pabbly Connect and create your account by clicking on the ‘Sign Up Free’ button. You can also click on Sign In if you already have an account.
Click on the Pabbly Connect ‘Access Now’ button
B. Create Workflow
To create a new workflow, click the ‘Create Workflow’ button.
Name your workflow, and click on ‘Create’.
Step 2:- Setup Google My Business as the Action App to Gather Reviews
We will now look at the steps to establish a link between Google My Business and Pabbly Connect – this will help us fetch new reviews posted on your Google My Business profile.
A. Trigger App
Trigger allows us to choose the application that will receive the data for Pabbly Connect. In our case, it would be Google My Business.
Choose ‘Google My Business’ as the Trigger App, select ‘New Review’ as a Trigger Event, and click on ‘Connect’.
B. Connect with Google My Business Account
To connect with your Google My Business account, select ‘Add New Connection’ and click on ‘Sign in with Google’. Also, grant the authorization.
Select the Account and Business Location whose reviews you want to capture, and click on ‘Save & Send Test Request’.
Expand Response Received under which the captured review must be visible. Thus, confirming the established connection.
Step 3:- Setup Google Sheets as the Action App to Save Reviews
Action allows us to choose the application that will get executed by the workflow trigger.
We essentially want to save the captured reviews in Google Sheets. Thus, Google Sheets will be our Action App.
A. Action App
Choose ‘Google Sheets’ as the Action App, select ‘Add New Row’ as an Action Event, and click on ‘Connect’.
B. Connect Google Sheets Account
To connect with your Google Sheets account, select ‘Add New Connection’, and click on ‘Connect With Google Sheets’. Also, grant the authorization.
Select the Spreadsheet and Sheet you want to use for storing your data.
As soon as you select your sheet, the columns of this sheet will start reflecting as fields in your Action Step.
C. Map Necessary Fields
Now that you have connected your Google Sheets account, all you need is to map the necessary details from the step above. Mapping ensures our data remains dynamic and changes as per the received responses.
Map the Date from the step above.
Similarly, map the other fields, and click on ‘Save & Send Test Request’.
Our automation is complete. We have successfully integrated Google My Business with Google Sheets. Each time a customer leaves a review for your business, it will automatically be saved in your Google Sheets spreadsheet.
You can copy this entire workflow by clicking this link.
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