Let us look at how you can integrate Shopify with Sendinblue. By implementing this integration, any time a new customer is added to your Shopify account, they will be instantly saved as contacts in Sendinblue.
This automation requires a one-time setup, for which we will use Pabbly Connect.
Initially, we will connect Shopify to Pabbly Connect to collect the new customers’ information. Then, we will link Pabbly Connect to Sendinblue to generate new contacts based on the gathered data.
Steps to Automatically Add New Shopify Customers to Sendinblue Contacts
1. Sign In / Sign Up to Pabbly Connect and Create a Workflow
2. Setup Shopify as the Trigger App to Fetch Customer Details
3. Setup Sendinblue as the Action App to Create Contacts
Step 1:- Sign In / Sign Up to Pabbly Connect and Create a Workflow
A. Sign In / Sign Up
To begin this process, visit Pabbly Connect and create your account by clicking on the ‘Sign Up Free’ button. You can also click on Sign In if you already have an account.
Click on the Pabbly Connect ‘Access Now’ button
B. Create Workflow
To create a new workflow, click the ‘Create Workflow’ button.
Name your workflow, and click on ‘Create’.
Step 2:- Setup Shopify as the Trigger App to Fetch Customer Details
We will now look at the steps to establish a link between Shopify and Pabbly Connect. This will enable us to retrieve details of recently added customers.
A. Trigger App
Trigger allows us to choose the application that will receive the data for Pabbly Connect. In our case, it would be Shopify.
Choose ‘Shopify’ as the Trigger App, and select ‘New Customer’ as a Trigger Event.
B. Webhook URL
A new Webhook URL will get generated. You will use this Webhook URL to create a connection with your Shopify account. Copy the Webhook URL.
Once you have copied the Webhook URL, Pabbly Connect will immediately begin searching for customer information from Shopify, as shown by the rotating “Waiting For Webhook Response” button.
C. Connect Shopify Account
Log in to your Shopify account, click on ‘Settings’ > ‘Notifications’, scroll down, and click on ‘Create webhook’.
Select the ‘Customer creation’ as Event, ‘JSON’ as Format, paste the Webhook URL we copied earlier, select Webhook API version, and click on ‘Save’.
D. Test Connection
To test the connection that has been established, add a test customer to your Shopify store and verify that the customer details are visible under Response Received.
Step 3:- Setup Sendinblue as the Action App to Create Contacts
Action allows us to choose the application that will get executed by the workflow trigger.
Our main objective is to add Shopify customers as contacts in Sendinblue. Therefore, Sendinblue will be our Action App.
A. Action App
Choose ‘Sendinblue’ as your Action App, select ‘Create Contact’ as an Action Event, and click on ‘Connect.
B. Connect Sendinblue Account
To connect with your Sendinblue account, select ‘Add New Connection’. You will be asked to enter your API Key. To find it, log in to your Sendinblue account and click on ‘SMTP & API’.
Click on ‘API Keys’ > ‘Generate a new API key’.
Name your API key, and click on ‘Generate’.
Copy the API Key, paste it into its given field, and click on ‘Save’.
Select the List where you want to save your contacts.
C. Map Necessary Fields
Once you have connected your Sendinblue account, the only remaining step is to map the customer details from the previous stage. This mapping process ensures that our data stays dynamic and adjusts according to the received responses.
Map the New Email from the step above.
Similarly, map the other fields, and click on ‘Save & Send Test Request’.
Once you click on the Save & Send Test Request button, a new contact will be added to your contact list in Sendinblue.
The automation process is finished and we have effectively integrated Shopify with Sendinblue. From now on, whenever you add a new customer to your Shopify store, they will be automatically added as a contact to your Sendinblue account.
You can copy this entire workflow by clicking this link.
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