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How to Automatically Send SMS on Google Forms Submissions via Twilio

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In this post, we will see how you can integrate Google Forms with Twilio, and automatically send SMS to Google Forms respondents via Twilio.
This automation requires a one-time setup, for which we will use Pabbly Connect.
We will first link Google Forms with Pabbly Connect to capture form responses, then link Pabbly Connect with Twilio and send SMS using the captured responses.

Steps to Automatically Send SMS on Google Forms Submissions via Twilio

1. Sign In / Sign Up to Pabbly Connect and Create a Workflow
2. Establish a Connection between Google Forms and Pabbly Connect
3. Setup Twilio as the Action App to Send SMS

Step 1:- Sign In / Sign Up to Pabbly Connect and Create a Workflow

A. Sign In / Sign Up

To begin this process, visit Pabbly Connect and create your account by clicking on the ‘Sign Up Free’ button. You can also click on Sign In if you already have an account.

Click on the Pabbly Connect ‘Access Now’ button

B. Create Workflow

To create a new workflow, click the ‘Create Workflow’ button.

Name your workflow, and click on ‘Create’.

Step 2:- Establish a Connection between Google Forms and Pabbly Connect

We will now look at the steps through which we will establish a link between Google Forms and Pabbly Connect. This will help us to fetch the data from Google Forms responses.

A. Trigger App

Trigger allows us to choose the application that will receive the data for Pabbly Connect. In our case, it would be Google Forms.

Choose ‘Google Forms’ as the Trigger App and select ‘New Response Received’ as a Trigger Event.

B. Webhook URL

A new Webhook URL will get generated. You will use this Webhook URL to create a connection with your Google Forms account. Copy the Webhook URL.

As soon as you Copy the Webhook URL, Pabbly Connect will start looking to capture data from Google Forms, as indicated by the rotating Waiting For Webhook Response button.

C. Connect Google Forms Account

To connect with your Google Forms account, go to the Google Form whose response you want to capture and make a dummy submission.

Then click on the 3 dots and ‘Select response destination’.

Select ‘Create a new spreadsheet’ and click on ‘Create’.

Click the green ‘Google Sheets’ icon, and you will be redirected to a new spreadsheet, where your response will also be visible. This sheet will record all your Google Forms responses and act as a repository through which Pabbly Connect will capture the data.

Click on Extensions > Add-ons > Get add-ons, and search for ‘Pabbly Connect Webhook’.

Install the Pabbly Connect Webhook extension.

After installing the add-on, again click on Extension > Pabbly Connect Webhooks > Initial Setup.

Paste the Webhook URL that we copied earlier, and in the Trigger Column, mention the name of the last column in which the data is available, and click on ‘Send Test’.

Now that the data is sent successfully – click on ‘Submit’.

Now, click on Extension > Pabbly Connect Webhooks > ‘Send On Event’ – This will ensure that your Google Forms responses will automatically be captured by Pabbly Connect.

Switch back to Pabbly Connect, expand Response Received, and the data you entered must be visible, thus confirming our established connection.

We have established a link between Google Forms and Pabbly Connect. Pabbly Connect will now automatically capture the responses upon each form submission.

Step 3:- Setup Twilio as the Action App to Send SMS

We essentially want to use the responses captured from Google Forms to send customized SMS through Twilio. Thus, Twilio will be our Action App.

A. Action App

Choose ‘Twilio’ as the Action App, select ‘Send SMS Message’ as an Action Event, and click on ‘Connect’.

B. Connect Twilio Account

To connect your Twilio account, select ‘Add New Connection’, and go to the Twilio account dashboard to find the Account SID and Authorization Token.

Copy both Account SID and Authorization Token

Paste them in their respective fields, and click on ‘Save’.

C. Compose an SMS

You can write a static message or include variables in your message by mapping the details from above. These variables will be dynamic and change as per the received responses.

Compose an SMS by mapping the details from the step above.

Copy your Twilio phone number from the Twilio dashboard, and paste it as Sender Number.

Map the Recipient Number from above, and click on ‘Save & Send Test Request’.

The moment you click on Save & Send Test Request, an SMS will be sent to on recipient’s mobile number.

Our automation is complete. We have successfully integrated Google Forms with Twilio. Each time a new user responds to your Google Form, they will automatically receive an SMS via Twilio confirming their submission.

You can copy this entire workflow by clicking this link.

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